Cookie Policy
COOKIE POLICY
I. INTRODUCTION
This Cookie Notice has been prepared by 4R Çevre ve Enerji Sanayi ve Ticaret A.Ş. (“4R Çevre”), acting as the data controller, pursuant to Article 10 of the Turkish Personal Data Protection Law No. 6698 (“KVKK”) and the applicable legislation.
When you visit our website, you may obtain information about our products and services without providing any personal data. However, cookies and similar technologies may be used to ensure the proper functioning of the website, remember user preferences, measure website performance and, subject to your consent, measure advertising and conversion performance.
At 4R Çevre, we use cookies and similar technologies (“Cookies”) on our website. Non-essential cookies are used, where required, based on the user’s preferences and explicit consent.
Cookie preferences on the website are managed through Complianz. Users can set their preferences through the cookie management panel and change them at any time.
II. DEFINITIONS
| Term | Description |
|---|---|
| 4R Çevre | 4R Çevre ve Enerji Sanayi ve Ticaret A.Ş. |
| Cookie | Small data files stored on or read from a user’s device by websites. |
| Data Subject | The natural person whose personal data is processed. |
| Personal Data | Any information relating to an identified or identifiable natural person. |
| KVKK | Turkish Personal Data Protection Law No. 6698. |
| Site / Website | The website operated by 4R Çevre. |
| Data Controller | 4R Çevre ve Enerji Sanayi ve Ticaret A.Ş. |
III. DATA THAT MAY BE PROCESSED THROUGH COOKIES AND PURPOSES OF PROCESSING
Depending on the technologies used and the permissions you provide, the following data may be processed when you use our website:
IP address and connection information,
browser and device information,
pages visited and website usage activities,
session and shopping cart information,
language and user preferences,
referral and traffic source information,
advertising clicks, campaign and conversion information.
This data may be used for the following purposes:
ensuring the secure and proper functioning of the website,
carrying out session, shopping cart, purchase and quotation request processes,
remembering user preferences,
analysing website performance and usage,
improving the user experience,
measuring the performance of advertising campaigns and conversions, subject to consent.
IV. TYPES OF COOKIES
1. Essential Cookies
These cookies are necessary for the basic functions of the website to operate properly. They are used for purposes such as session management, security, shopping cart and quotation request processes, and storing users’ cookie preferences.
Blocking these cookies may prevent certain features of the website from functioning properly.
2. Functional and Preference Cookies
These cookies enable the website to remember language, currency and similar user preferences and allow the website to operate in accordance with the user’s choices.
3. Statistics and Analytics Cookies
These cookies are used to understand how the website is used, measure visits and interactions, and improve website performance.
Google Analytics 4 (GA4) is used on the website for these purposes.
4. Marketing and Advertising Cookies
These cookies are used to measure the performance of advertising campaigns and conversions and to associate advertising clicks with conversions.
Google Ads is used on the website for these purposes, while Google Tag Manager infrastructure is used to manage the relevant tags.
V. MAIN COOKIES USED
| Cookie / Cookie Group | Provider | Type | Purpose | Duration |
|---|---|---|---|---|
| cmplz_functional | Complianz / 4R | Essential | Stores the consent preference for functional cookies. | Approx. 1 year |
| cmplz_preferences | Complianz / 4R | Essential | Stores the user’s preference regarding preference cookies. | Approx. 1 year |
| cmplz_statistics | Complianz / 4R | Essential | Stores the user’s preference regarding statistics cookies. | Approx. 1 year |
| cmplz_marketing | Complianz / 4R | Essential | Stores the user’s preference regarding marketing cookies. | Approx. 1 year |
| cmplz_banner-status | Complianz / 4R | Essential | Stores the status of the cookie consent banner. | Approx. 1 year |
| cmplz_policy_id | Complianz / 4R | Essential | Identifies the applicable cookie policy/consent configuration. | Approx. 1 year |
| wordpress_logged_in_* | WordPress / 4R | Essential | Manages sessions for logged-in users. | Session |
| wordpress_sec_* | WordPress / 4R | Essential | Supports WordPress security and session processes. | Session |
| wordpress_test_cookie | WordPress / 4R | Essential | Checks whether the browser supports cookies. | Session |
| wp-settings-* / wp-settings-time-* | WordPress / 4R | Functional | Stores user interface preferences. | Approx. 1 year |
| woocommerce_cart_hash | WooCommerce / 4R | Essential | Detects changes to shopping cart contents. | Session |
| woocommerce_items_in_cart | WooCommerce / 4R | Essential | Tracks the user’s shopping cart status. | Session |
| wp_woocommerce_session_* | WooCommerce / 4R | Essential | Maintains the user’s shopping cart and WooCommerce session. | Limited duration |
| PHPSESSID | 4R | Essential | Maintains the user session on the server side. | Session |
| yith_ywraq_session_* | YITH / 4R | Essential | Maintains the quotation request session. | Limited duration |
| yith_ywraq_hash / yith_ywraq_items_in_raq | YITH / 4R | Essential | Manages the quotation list and the products included in it. | Session / limited duration |
| wp-wpml_current_language | WPML / 4R | Functional | Determines the user’s current website language. | Session |
| np_wc_currency / np_wc_currency_language | 4R | Functional | Helps apply currency and language preferences in the online store. | Limited duration |
| woodmart_recently_viewed_products | WoodMart / 4R | Functional | Remembers recently viewed products. | Limited duration |
| nitroCachedPage | NitroPack / 4R | Essential / Functional | Supports page caching and performance optimisation. | Session |
| sbjs_* | 4R | Statistics | Helps identify visit and traffic source information. | Session / limited duration |
| _ga | Google Analytics | Statistics | Helps distinguish visitors and measure website usage. | Approx. 2 years |
| ga* | Google Analytics | Statistics | Helps store Google Analytics session and measurement information. | Approx. 2 years |
| _gcl_au | Marketing / Advertising | Supports Google Ads advertising and conversion measurement. | Approx. 3 months |
Cookie retention periods may vary depending on changes to the services used or the technical infrastructure of the relevant service providers. The cookie list may be updated if the technologies used on the website change.
VI. GOOGLE ANALYTICS, GOOGLE ADS AND GOOGLE TAG MANAGER
Google Analytics is used on the website to measure visitor behaviour and website performance, while Google Ads is used to measure advertising campaigns and conversions.
Google Tag Manager is used to manage measurement and conversion tags implemented on the website.
Non-essential cookies and technologies associated with these services are used, where required, in accordance with the user’s cookie preferences.
VII. METHOD AND LEGAL BASIS FOR COLLECTING PERSONAL DATA
Personal data may be collected automatically through cookies and similar technologies when the website is visited and used.
Personal data processing activities carried out through essential cookies required for the operation of the website are performed based on the applicable data processing conditions set out under Article 5 of the KVKK.
Statistics, analytics, marketing and advertising cookies that require explicit consent are used based on the user’s explicit consent.
Users may determine their preferences regarding non-essential cookies through the cookie management panel and may withdraw previously granted consent at any time.
VIII. RETENTION OF PERSONAL DATA
Personal data obtained through cookies is retained for the period necessary for the relevant purpose of processing and in accordance with applicable legislation.
Session cookies generally expire when the browser session ends or when the relevant session is completed.
Persistent cookies may remain on the user’s device for the period specified for the relevant cookie unless deleted earlier by the user.
IX. TRANSFER OF PERSONAL DATA
Depending on the nature of the service used and the applicable legal basis, personal data processed through cookies may be transferred, to the extent necessary, to:
authorised public institutions and organisations,
technical infrastructure and service providers,
analytics and measurement service providers,
advertising and conversion measurement service providers.
Due to the use of third-party services such as Google Analytics and Google Ads, data may be processed through the systems of the relevant service providers and, depending on the nature of their service infrastructure, may be transferred abroad. International transfers of personal data are carried out in accordance with the KVKK and the applicable legislation.
X. MANAGING COOKIE PREFERENCES
When you visit the website, you can set your preferences regarding non-essential cookies through the cookie management panel.
You may subsequently change your preferences or withdraw previously granted consent through the “Manage Consent” option available on the website.
You can also delete or block cookies through your browser settings. However, blocking essential cookies may prevent certain features of the website, including the online store, shopping cart, quotation request and session functions, from operating properly.
For further information about managing cookies in your browser:
Google Chrome:
https://support.google.com/chrome/answer/95647?hl=en
Mozilla Firefox:
https://support.mozilla.org/en-US/kb/block-websites-storing-cookies-site-data-firefox
Microsoft Edge:
https://support.microsoft.com/en-us/windows/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
XI. RIGHTS OF THE DATA SUBJECT
Pursuant to Article 11 of the KVKK, data subjects have the right to:
learn whether their personal data is being processed,
request information if their personal data has been processed,
learn the purpose of processing personal data and whether such data is used in accordance with its purpose,
know the third parties to whom personal data is transferred,
request the correction or deletion/destruction of personal data where the applicable conditions are met,
request that correction, deletion or destruction operations be notified to third parties to whom personal data has been transferred,
object to any result arising against the individual as a result of the analysis of personal data exclusively through automated systems,
request compensation for damages arising from the unlawful processing of personal data.
XII. EFFECTIVE DATE
This Cookie Notice entered into force on 14 August 2026.
4R Çevre may update this Cookie Notice in the event of changes to the technologies, cookies, third-party services used on the website or applicable legislation.
The current version of the Notice is published on the website.
